ROLLS-Royce Motor Cars is to expand its headquarters and manufacturing plant to cope with ‘unprecedented customer demand’ for the Phantom family of cars.
Work starting later this year will include the development of a second assembly line, one producing the existing Phantom models and the other building a production model of the two-door, four-seat experimental car, 101EX. A second working shift will be introduced in 2009.
Expansion of the workforce by several hundred at Goodwood has already begun and will continue over the next two years, predominantly in the production and manufacturing support areas of the business.
Phantom sales continue to increase, with quarterly figures showing that the company had retailed 22% more cars by the end of September 2007 compared to the same period last year.
Forward orders for the four-door models stretch well into 2008 with the extended wheelbase model accounting for a quarter of all Phantom four-door sales in 2007. Orders for the new Phantom Drophead Coupé extend right through next year. (Rolls-Royce: October 23).
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